IDEATION WORKSHOP September 29 - October 10, 2013 Banda Aceh

 

PROJECT 5: Tourism

 

SITUATION

Awareness of Aceh as a tourist destination needs to be raised. Current tourist services are limited and the arrival into Banda Aceh for any tourist is very confusing.

 

HOW MIGHT WE empower young people to build Banda Aceh's future? 

 

SOLUTION

To provide an open-plan tourism information centre at the airport that is filled with crowd-sourced content on public display. This tourism information centre arranges all accommodation, transportation and connects tourists with all local events.

It is also connected to a network of other information points scattered throughout the city, which are identified by the Syedara Leon symbol; which when translated to English means 'Your Aceh Family'.  Wherever the symbol is seen throughout the city, whether it is a coffee shop or retail outlet the tourist knows they can enter and receive information and support.

A people network system runs alongside the information centres and is organised by the local youth and other community volunteers. The tourists are greeted by these volunteers who treat them as a local, they take them on a tour and expose them to the city through their own eyes. They might even invite them to stay with their family at there own place, providing tourists the opportunity to experience Banda Aceh like a local.